Event Summary: What is the future for Climate Action? Alumni Festival event with John Elkington

10 Oct 2024

On 27 September, the Centre for Climate Engagement (CCE) at Hughes Hall hosted an event focused on the growing awareness of climate change and the responses from societies, governments, and businesses. Part of the University of Cambridge Alumni Festival, this session was led by Emily Farnworth, Director of the CCE, in discussion with John Elkington, a best-selling author and renowned “green business guru.”  

John Elkington, a sustainability expert, discussed his 50-year career and the evolution of environmentalism to ESG (Environmental, Social, and Governance) and climate change. He highlighted the importance of bridging business and environmentalism, the rise of Chief Sustainability Officers, and the need for market dynamics to support sustainability. Elkington emphasised the role of China in driving technological change and the impact of the Inflation Reduction Act in the U.S. He also addressed the challenges of climate denial and the necessity of personal accountability for climate action. The discussion included the role of youth movements and the importance of balanced optimism and realism in sustainability efforts. 

  • John Elkington reflected on his career spanning 50 years in the sustainability space, highlighting how the concept of environmentalism has evolved to encompass broader ideas like ESG and climate. He shared his experience working with businesses and the challenges they face in adapting to sustainability. 
  • Elkington discussed the historical tension between environmental groups and businesses, mentioning how groups like Greenpeace initially resisted collaborating with corporations. He emphasised that while regulations are necessary, businesses need room for innovation and creativity to make meaningful changes. 
  • He noted the radical shift in corporate engagement with sustainability over time, from initial resistance to now seeing companies like BP and ICI developing environmental policies. He highlighted the current trend of appointing Chief Sustainability Officers, many of whom are women, as a positive sign of progress. 
  • Elkington talked about the cyclical nature of progress in the sustainability field, with periods of advancement followed by down waves. He suggested that these downturns should be seen as opportunities for reflection and improvement, rather than setbacks. 
  • Elkington stressed the importance of international collaboration to address climate change but also recognised the challenges posed by differing political and economic interests. He warned that shifts in political leadership could hinder sustainability efforts, particularly in the U.S. and Europe. 
  • He praised the role of youth movements, such as Greta Thunberg’s activism, but expressed concern about the potential for disillusionment if governments and businesses do not act swiftly enough. He predicted that future leadership will come from currently unknown individuals who may drive transformative change in the coming decades. 

We sincerely thank John Elkington for his time and generosity in answering questions. Our gratitude also goes to the staff at Hughes Hall for supporting the event and to our engaged audience for their thoughtful contributions. 

Coming soon.. 

A video recording of the event will be available online soon.